Digital Marketing Executive (Content, KOL & Digital) - Bali

Join CPI Food Concept, a dynamic and innovative leader in the food and beverage industry, as our Digital Marketing Executive (Content, KOL & Digital) in the vibrant heart of Bali! This is your chance to be part of a fast-growing team that values creativity, strategy, and impact. As a Digital Marketing Executive, you'll be at the forefront of crafting and executing digital marketing campaigns that drive engagement, growth, and brand loyalty for our diverse portfolio of restaurants and cafes.

In this role, you'll work closely with our marketing team to develop and implement content strategies, leverage influencer partnerships, and optimize digital platforms to enhance our online presence. Bali's unique culture and tourism landscape offer a rich backdrop for your creative endeavors, while our commitment to innovation ensures you'll have the tools and support to thrive.

📋 Tanggung Jawab Pekerjaan

• Develop and execute digital marketing strategies to increase brand awareness and drive customer engagement.
• Create and curate compelling content for social media platforms, including Instagram, Facebook, and TikTok.
• Build and manage relationships with Key Opinion Leaders (KOLs) and influencers to promote our products and services.
• Monitor and analyze digital marketing performance using tools like Google Analytics, Meta Business Suite, and other relevant platforms.
• Collaborate with the creative and design teams to produce high-quality visual content, including graphics, videos, and advertisements.
• Stay up-to-date with the latest digital marketing trends and best practices to continuously improve our strategies.
• Conduct market research to identify trends and opportunities, and translate insights into actionable marketing plans.
• Manage and optimize paid advertising campaigns across various digital platforms to achieve our marketing goals.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 2-3 years of experience in digital marketing, with a strong focus on content creation and influencer marketing.
• Proven experience in managing social media accounts and creating engaging content.
• Familiarity with digital marketing tools and platforms, including SEO, SEM, and social media management tools.
• Excellent written and verbal communication skills in English and Bahasa Indonesia.
• Creative thinker with a passion for storytelling and visual content creation.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong analytical skills and the ability to interpret data to drive decision-making.

🛠️ Keahlian

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